Loewe x Howl’s Moving Castle

Went live on 2023/02/02 Developed w/ Stink Studios, for Loewe

We developed an exclusive mobile experience that takes users on a journey where they must follow their heart, interacting with scenes from the movie, with the choices they make determining which character they connect with most.

Awards

2023-02-04 FWA: Site of the Day
2023-02-04 FWA: Site of the Month
2023-02-04 FWA: Site of the Year (People's Choice)
2024-07-18 Webby: Best Multimedia Storytelling (Honoree)

Stack

TypeScript
WebGL
Pixi.js
React

Credits

Pim de Wit — Front end Developer, Creative Technologist
Liam Brummit — Front End Developer, Creative Technologist
Adrian Friend — Technical Lead
Jenny Smart — Producer
Sam Miles — Motion

View live